CLIENT
Genworth, Lenders and Mortgage Insurance, Australia.
BRIEF
Genworth required a bi-monthly internal newsletter template that was corporate without being boring. The template needed an engaging and inviting name, look and feel and layout.
IDEA
‘Conversation’ draws from the idea that internal newsletters are a way to engage and promote a two-way channel of communication between organisations and their employees. The colour palette was chosen to be warm and subtle, with conversational graphic elements incorporated.